Track & grow your mortgage market share

Quantify your mortgage market share & identify high-growth areas

MtgeFi enables finance, product, marketing & sales team to execute data-driven strategies to grow revenues and expand mortgage market share.

Monitor share at the industry, market segment, business unit & individual lender level, for 1st mortgage, 2nd mortgage and home equity products.

If you are looking for a repeatable data-driven approach to grow your business.

mortgage market

Total Addressable Market (TAM)

New originations, servicing and delinquency
Agency – FNM, FHL, FHA, VA, USDA/RHS and PIH
Depository – banks and credit unions
Non-agency – Non-QM, home equity & private RMBS
1st mortgage, 2nd mortgage and home equity lines
mortgage market
mortgage market

Serviceable Addressable Market (SAM)

Adjusted for loans not requiring settlement services orders – loss mitigation, re-performing & waivers
Adjusted for loans where settlement services orders are placed by third-parties – REO, due diligence, etc.
Adjusted for loans ordered by third-party originators (TPO) – correspondents and mortgage brokers

Serviceable Obtainable Market (SOM)

Incorporates vendor management models – sole sourcing, bulk & flow ordering and champion challenger
Incorporates competitive factors – RFI/RFP process, win/loss rates, retention rates, sales cycle, etc.
Incorporates prerequisites – SOC2 Type II, agency approval, credit committee approval, etc.
Incorporates geographical coverage – State, County and MSA
mortgage market
mortgage market

Current Mortgage Market Share

Overall industry & mortgage market segment share
Lender market share by production channel
Lender market share by 1st mortgage, 2nd mortgage and home equity lines

Nonbank lenders for 1st & 2nd mortgage & HELOCS

Bank lenders for 1st & 2nd mortgages and HELOCS

Credit union for 1st & 2nd mortgages and HELOCS

Active agency correspondent sellers

Active GSE agency seller/servicers

Frequently Asked Questions

The data is collated and standardized from multiple reputable industry and government sources, with all relevant citations included.

No, this information is provided as a baseline for building out revenue and expense forecasts.

Yes, upgrades made within two months of initial purchase qualify for subscriptions pricing.

Yes, annual subscriptions can be purchased, with scheduled product deliveries monthly.

Yes, we provide limited samples of historic data for review.

Originations and servicing data is available monthly; ready for delivery on the seventh day after month end.

We support credit card and ACH payment methods.

Take the next step to grow your business

Find out how to monitor your market share and forecast revenue growth

Invaluable insight into mortgage volumes and market dynamics…”

We evaluate a lot of mortgage technology and services businesses. This allows us to quickly run customer- level models to decide if and how we should proceed.

— Partner, Private Equity

“We can plan for monthly lender performance calls…”

Before we start the monthly call we know the upside opportunity and downside risk associated with performance. We can request pipeline in areas we know we can perform; it’s a win-win.

— SVP Operations, Title & Valuations

“We know what unit volume commitments we should ask for…”

When on-boarding new lenders we are asked to implement one-off processes on promises of volume. This knowledge allows us to secure a volume ramp based on hitting agreed milestones.

— EVP Sales, Large National AMC

“We track progress on appraisal (modernization) initiatives…”

We report monthly on these new waiver and hybrid programs to our production executives. We want to offer our LOs and borrowers the most innovative and cost effective choices we can.

— Collateral Policy, Top 20 Lender

“The top lender rankings have completely changed in 2023…”

This takes the guesswork out of sales. We know which lenders to target, and can see who is gaining or losing originations volume – big lenders have dropped significantly in the rankings.

— CEO, Mortgage Data & Analytics

“We are scrutinizing every marketing dollar we spend..”

We use the insights to update the originations market segmentation every month – we use it to evaluate content, conferences, and advertising – we invest where we can forecast a realistic ROI.

— CMO, Mortgage Settlement Software